Gold News

Buying gold may soon be as easy as 'buying a pizza'

One of India's largest importers of gold bullion has announced that buying gold could soon be possible over the phone.

The state-run trading agency MMTC is searching for business process outsourcers (BPOs) to help accelerate the sales of its gold medallions.

It has confirmed that it is seeking applications from call centres with a minimum of 1,000 workers and at least one client each from the telecom and banking sectors, plus a government entity.

The demand for gold in India is already sky-high, and if people are able to buy with such ease at the touch of a button, then the price of gold will undoubtedly be pushed up in the long-term.

An MMTC official said: "We are looking for experienced BPOs to popularise our stores and franchisees."

MMTC imported 121 tonnes of gold in 2007-08 and has already brought in 61 tonnes in the current year, with that figure expected to increase as the wedding season arrives in November, along with festivals such as Diwali (October 21st).


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